Google Ads Display

Learn The Fundamentals Of A Google Ads Display Campaign

Master the fundamentals of using Google Display to deliver effective display advertising for your business.

• Path
• Duration 1.4h
• Rating 4.6
• Beginner

Learn How to Create and Optimize Google Display Ads Campaigns

Master the fundamentals of creating a Google Display ads campaign to meet specific marketing objectives.

• Path
• Duration 1.4h
• Rating 4.5
• Beginner

Take Steps to Measure Display’s Full Value

Navigate the Google Ads interface and Google Analytics to measure the full value of Display. After completing this foundational Google Display ads learning path, you'll be able to: Summarize the importance of analyzing both click-through and view-through conversion performance in...

• Path
• Duration 40m
• Rating 4.7
• Intermediate

Measure the Full Value of Google Display Ads

Display ads not only drive direct purchase actions; they can attract a person’s interest in your brand, and influence purchase intent, even if the person doesn't click on your ad. Learn how to measure the true effectiveness of your Google...

• Path
• Duration 40m
• Rating 4.7
• Intermediate

Set Up Customer Match Audiences for Display

• Path
• Duration 23m
• Rating 4.8
• Intermediate

Re-engage Customers with Customer Match

• Path
• Duration 23m
• Rating 4.8
• Intermediate

Google Ads Display Certification

Earn a Google Ads Display Certification by demonstrating your ability to deliver effective display advertising to meet specific marketing objectives. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified.

• Path
• Duration 2.6h
• Rating 4.8
• Beginner
• Award